Top Statistics about Ecommerce Product Photography

Top Statistics about Ecommerce Product Photography

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If you don’t invest in professional photography, it’s like building a house from scratch and using old, worn-out carpet.

In a nutshell, if you’re trying to sell anything on the internet, it’s critical that you do everything possible to make your items seem appealing. Don’t trust us? Take a look at the Ecommerce Product Photography statistics below.

Ecommerce Product Photography impacts Conversion rate

Regarding purchasing decisions, 75% of online shoppers look at product pictures first.

“Conversion, Conversion, Conversion” is the official name for this area. After all, your ecommerce company’s goal isn’t simply to attract attention to your website; it’s also to sell your products. If you can’t get people to click the “Place Order” button after they’ve seen everything they need on your site, great SEO is nothing.

Most consumers, it would seem, take photographs into account while making online purchases. It’s almost impressive that the number isn’t higher. However, considering this, it is remarkable that so many firms fail to prepare for their product images.

Top Statistics about Ecommerce Product Photography

Ecommerce Product Photography impacts return rate

Product returns happen 22% of the time because people realize it looks different in person.

Returns are common, with 30% of customers bringing back items they purchase online (it’s even higher just after the holidays). According to several conversion rate optimization experts, 22 percent of those returns are due to the received product not matching the images.

Professional photographs taken before the launch of your eCommerce website or a new product range might take a long way toward eliminating this problem. While there is significant variation in how various monitors and devices display color, experts are more likely to understand what’s best for the greatest number of displays.

Top Statistics about Ecommerce Product Photography

Ecommerce Product Photography impacts social sharing

Visual content is 40% more likely to be shared on your social media accounts.

To build a successful eCommerce business in today’s world, you need to focus on creating visual content for your social media platforms.

Professional product photos are important for maintaining a modern and high-end appeal on your website, building community around your brand, and sharing aspirational content that users will enjoy.

Consider it this way: You improve your chances of viewers identifying as your target audience if you use human-centred lifestyle images on your website and social media accounts; they may want the same style or experiences as the models using your product.

Some recent study indicates that having pictures of people on your website can boost brand trust and conversion.

Although it’s a good idea to share content that your customers have created using your products on social media, you should always ensure that your original content is as professional as possible.

The Benefits of Professional Photo Editing Services

If you’re still unconvinced, here are some more reasons why hiring an expert photographer is a smart idea:

1. Save you time

A Photo Editing Service can help you save time by allowing you to take more pictures. A good photo editing service will have a team of professional editors who can edit your photos quickly and efficiently to make them look their best.

This implies that you may spend more time behind the camera and less time in front of the computer editing photos. When you’re pressed for time, editing photographs can be challenging. You might not have enough time to do it yourself, so you might want to outsource the task to someone else.

This will save you time to focus on other things and return to your photos when it is more convenient for you.

Top Statistics about Ecommerce Product Photography

2. Reduce costs

When a photographer outsources image editing services, it can help reduce their costs in several ways. First is the cost of buying editing software, computers, and other necessary equipment. Second, the photographer avoids hiring staff for photo editing, saving labor costs.

3. Deliver higher image quality

A lot of photographers use photo editing services to achieve excellent pictures. This is because they cannot do all the editing by themselves either due to time constraints or a lack of resources. A top-notch Photo Editing Service will have an entire staff of experienced in photo editing, who can guarantee your photos’ high quality.

4. Increase sales

It’s a fact that high-quality images tend to perform better than lower-quality images when it comes to attracting audiences. Photographers rely on photo editing experts to turn their raw images into attractive, high-quality photos.

If you’re selling your photos online or have an online shop for products, then Photo Editing Services can help boost your sales.

Top Statistics about Ecommerce Product Photography

5. Let you focus on what’s important

As a photographer, you are undoubtedly aware of how vital photo editing is. However, you might also know that it can be highly time-consuming. Instead of investing your precious time in this monotonous task, you could outsource these services and focus on more important aspects like client management or photography.

6. Increase turnaround time

Having a photo editing service is very beneficial for photographers. This is because their clients undoubtedly want the photos from them on time, or even before the given time.

If the photographers edit photos alone, it might not be possible to deliver them on time. In that case, having a Photo Editing Service would be the best option.

Many Photo Editing Service providers promise fast delivery, which increases the turnaround time for photographers to deliver photos to clients.

7. Get better suggestions

If you’re a photographer, it’s easy to get overwhelmed trying to please your clients by giving them exactly what they want. A professional Photo Editing Service can help point you in the right direction, and save you a lot of time and energy spent second-guessing yourself.

8. Get optimized images

When it comes to uploading photos online, image optimization is critical. Images that have been optimized and compressed are in high demand, especially in the e-commerce industry.

You may send your images to professional photo editing businesses for image optimization. Within a short period, you will be able to get your images optimized, and they will not suffer in terms of quality.

9. Customize the editing

There are several advantages to selecting a photo editing service provider, but one of the most significant is customizing your work. You can customize the service you receive from them as a client. You may specify what color you want, how big you want your images to be, and so on. will be handled by the Photo Editing Service provider you select.

10. Have good privacy policies

Most photo editing companies have privacy policies that protect their client’s photos. So you can relax and pass your photos to them without worrying as they will ensure the security of your pictures.

Innovature BPO’s excellent Photo Editing Services

Alright, have these statistics above made you understand the importance of Ecommerce Product Photographs and having a professional Photo Editing Service to assist you?

If you feel unsure about how to improve your Ecommerce Product Photographs? Innovative BPO can help you!

We’re experts in editing Ecommerce Product Photography. We’ve been helping businesses develop and coordinate online marketing strategies tailored to their industries and needs.

We provide the tools and resources you’ll need to be seen on the internet and convert browsers into purchasers. As a result, you’ll have more time to focus on other business goals.

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