In the last few years, Business Intelligence solutions have become vital tools for businesses to gain insights into their performance and optimize operations. Here, we take a look at real-life Business Intelligence examples that prove just how powerful incorporating Business Intelligence technology can be when used tactfully and judiciously. And learn about what specific solutions top companies are turning towards as well as their results – which should help you imagine new ways your organization could benefit from investing in efficient Business Intelligence tools.
How is Business Intelligence used?
Through Business Intelligence solutions, organizations can access meaningful insights on performance that allow them to take their operations to a higher level and grow innovatively.
Business Intelligence is revolutionizing how we work, thanks to significant advances in recent years that make it easier for businesses of all sizes and industries to access powerful insights. Automated processes are removing barriers and allowing organizations worldwide to unlock their data’s full potential.
What is a Business Intelligence system?
Business Intelligence systems offer businesses many capabilities ranging from data gathering and storage to knowledge management and analytics. With the help of tools like customer data platforms, vast amounts of information can be collected, stored safely in a robust system such as Amazon Redshift, securely shared across teams for informed decision-making, and analyzed for further insights.
What companies use Business Intelligence?
Manual data gathering and storage are the most practical solutions for many businesses. However, it quickly becomes unsustainable as operations grow in complexity and size; instead of relying on spreadsheets stored on a simple platform like Google Drive for their “data warehouse”, organizations should consider taking advantage of automated Business Intelligence solutions to manage their information needs properly.
Business Intelligence solutions give businesses the power to secure, manage and simplify their data in a way that provides employees with more time for insightful analysis and immediate action. Startups, growing companies, or those whose operations are based on analytics can all benefit most from these tools, unlocking powerful decision-making opportunities across organizations of any size.
7 Business Intelligence Examples
Let’s dive into 7 Business Intelligence Examples used by these companies.
Koodos proves their concept
Koodos is revolutionizing Gen Z content curation with its innovative, user-generated technology. Characterized as the ultimate music messaging platform by a top venture capitalist, called “the competitive messaging-based Pinterest for music.” this Harvard Business School startup empowers users to discover new media and stay connected in an accessible way.
Koodos has revolutionized data-driven relationships with its innovative concept. By simply texting an emoji to 566-367, users can get a song suggestion supported by another person – making music discovery more personalized and social.
Before utilizing a Business Intelligence tool, the company needed an efficient method for accurately discerning product performance. Downloading logs as CSVs and entering them into Google Sheets was laborious work that could have been more effective in verifying experimental success due to their decentralized data structure.
How BI helped
Koodos harnesses the power of Business Intelligence to gain a holistic understanding of product experiments, enabling them to design more effective solutions.
By assembling their Business Intelligence tool as an organized source for all log data, Koodos could access valuable insights. Through efficient queries and easy-to-read dashboards, they could identify trends in real-time – such as the finding that Gen Z recommends more songs when someone expresses sadness with a 🥺 emoji than one who feels like 🕺. With these strategic findings, Koodos improved its product offering and strengthened its efficacy numbers’ reputation through proven results.
Leverage Business Intelligence to combine every facet of your data and discover the product’s history – now and in the future. Uncover precisely what needs to be done for success.
New York Shipping Exchange moves faster
NYSHEX is revolutionizing overseas shipping with innovative technology and Business Intelligence. Last year, they saw a special enrollment doubling due to their successful advancements.
To accurately ascertain overall company performance, NYSHEX had to painstakingly transfer data from their proprietary application and cloud apps into Excel. However, due to the complex nature of this task, only some people could access that data, so most requests for reports took a heavy toll on engineering resources.
At NYSHEX, CEO Gordon Downes saw an opportunity to empower the engineering team with more information and free up precious time. He wanted a solution allowing him and his colleagues to discover data quickly when it mattered most.
How BI helped
NYSHEX’s decision to grant company-wide access to their data using Chartio turned out to be an efficiency win for the business. By utilizing Chartio’s Visual SQL builder, which does not require coding knowledge, all team members can efficiently work with queries and reports without needing much time or understanding complex structural languages. Gordon remarks that this makes information more accessible and crucial decisions quicker.
To remain competitive in a data-driven world, every business must allow its staff to leverage insights from corporate information. Low-code/no-code BI solutions are crucial for achieving this goal and optimizing organizational performance.
CareLinx personalized care
CareLinx is helping families nationwide find quality in-home care with their nationwide network of 300,000 caregivers. After partnering up with AARP and Aetna to strengthen their profile, they’ve now taken a critical step toward continued growth by investing in Business Intelligence solutions that ensure compliance and top-notch service for customers.
CareLinx is committed to providing excellent service and care for families who use its product. To ensure compliance with the Health Insurance Portability and Accountability Act (HIPAA), they needed a Business Intelligence solution that was secure enough to handle sensitive data such as Protected Health Information (PHI).
The company had previously maintained two systems: a BI for non-PHI data and a separate manual system for PHI data. This approach proved inefficient when scaling nationwide, driving the need for a comprehensive HIPAA-compliant solution allowing them access to all necessary information without compromising privacy or security regulations.
How BI helped
With Chartio’s HIPAA compliance, CareLinx can unlock valuable insights from any data. This has enabled their engineering and product teams to take customer experience to the next level.
For example, Customer Success uses accurate time analysis of data and uses those insights to serve their users better. No matter how much they grow as a company, CareLinx can provide personalized attention and services beyond customers’ expectations in this sector.
Find a Business Intelligence solution that meets your current requirements and can scale to support future growth. Ensure it is the best fit for now and what lies ahead.
Bugcrowd reduces churn
Bugcrowd, a leading cybersecurity platform that connects customers to security researchers for vulnerability identification and remediation services, recently closed Series D funding of $30 million. With their steadfast commitment to utilizing Business Intelligence technologies, they’ve consistently remained at the cutting edge of this sector- providing Fortune 500 companies with reliable solutions for keeping their networks secure.
To keep their security researchers and companies connected, Bugcrowd sought an effective way to manage mountainous data—which spreadsheets and SQL couldn’t handle. They found the perfect solution in business intelligence: a tool that allows them to quickly harness immense volumes of information.
Finding the right Business Intelligence tool for their strict requirements – airtight security and capability to handle multiple data sources easily – proved difficult. Building an analytics system from scratch seemed like a time-consuming and costly endeavor.
Security and support for many data sources are often the foundation for an effective Business Intelligence tool. Yet, user experience can sometimes be left behind in pursuit of these needs. Fortunately for Bugcrowd, Chartio could provide all three requirements without sacrificing usability – successfully allowing them to exceed their goal of keeping customers content.
How BI helped
To create a solid customer base, understanding them is critical. That’s why Bugcrowd utilized Chartio to consolidate all their interaction information into one place. This clarified individual and collective behaviors for teams ranging from Customer Support to Engineering – aiding proactive problem-solving and feature release activity optimization.
Bugcrowd embraced the power of its Business Intelligence tool to obtain more profound insights into customer interactions quickly. This enabled them to develop a tailored user approach, resulting in successful client relations and improved new/repeat business opportunities.
Begin by setting a realistic Business Intelligence goal; for example, grasping user interactions. Then challenge yourself to reach even further with stretch goals that could enhance those same interactions.
DataRobot democratizes data
Harnessing the power of AI, DataRobot has become a leader in their industry. Many leading Fortune 50 companies trust their automated machine-learning technology and recently secured an impressive $206 million Series E investment.
DataRobot has always been ahead of the data game. With an ad hoc Business Intelligence solution, they efficiently used Python and emails for reliable custom reporting. However, upon rapid expansion in 2018, it became clear that this method could no longer keep up with their needs; a culture devoted exclusively to data democracy was required if further success was achieved.
How BI helped
DataRobot sought to empower its employees with data analysis capabilities and achieved this goal by introducing a Business Intelligence tool into the onboarding process. This strategy drove an impressive 83% adoption rate across the company – democratizing access to insights within all teams and enhancing decision-making power throughout the organization.
Establish data democracy from the get-go by imparting your Business Intelligence throughout employee operations and integrating it into daily activities.
Reddit eliminates a data bottleneck
Reddit is an impressive powerhouse of a social media site, ranking as one of the Top Sites in the US. With its focus on aggregating news and hosting community discussions, it’s clear why there’s such great potential for monetizing that traffic through Business Intelligence decisions.
Reddit is a digital heavyweight, with millions of users around the world. However, its existing data infrastructure prevented much-needed insights and hindered its monetization potential. The team had become bogged down in one-off requests that left precious little time to explore other opportunities – making it difficult for them (and others) to access the full range of data.
How BI helped
Reddit’s journey to data democracy began with a powerful yet intuitive tool – Chartio. It took a little while for the initial Business Intelligence team of two to be replaced by an entire company wanting access and insights from their vast dataset.
A culture was born out of this “grassroots” transition that allowed sales teams, in particular, to immediately capitalize on new opportunities when brands or products were discussed across 2 million communities taking place each day – all made possible through real-time analysis done via Google BigQuery and charts created utilizing Chartio Visualizations.
Unlock unprecedented potential with Business Intelligence: tap into the culture of data democracy to uncover untapped opportunities and new pathways for success.
Clever surfaces insights collaboratively
With Clever, education is becoming more collaborative than ever. More and more K-12 classrooms are tapping into their innovative platform to make learning interactive – not just for students but also administrators with the help of their cutting-edge BI solution.
Clever experienced spectacular growth, necessitating sophisticated strategies to track the influx of data. To do so, they employed MongoDB as a database and Amazon Redshift as a data warehouse in combination with SQL. But this wasn’t enough—they needed an efficient way to quickly filter through all that information, particularly insights about how educators used their technology solutions.
How BI helped
Clever knew that data democracy was the key to success and chartered a path of discovery using Chartio. As they opened up all available datasets for their employees’ use, they quickly saw an uptake in adoption – reaching 90% throughout the organization.
Clever’s “Number Munchers” group has brought forth a new level of collaboration between teams. By unifying their reports, insights, and advice through the dedicated Slack channel, customer success gained extensive insight into users’ behavior with Clever’s product which was able to inform feature priority for development projects moving forward.
Clever is revolutionizing the way companies approach data. With 90% of their company relying on advanced BI, they can act swiftly upon insights and make knowledgeable decisions.
Harnessing the power of Business Intelligence can help organizations increase their decision-making potential by promoting a culture that encourages data democracy and collaboration. This technological prowess accelerates decisions, allowing for more efficiency in everyday operations.
In conclusion, the success stories of Business Intelligence applications demonstrate the vast potential for growth and development with BI integration into the business. Business Intelligence brings countless advantages that unlock doors to greater efficiency, sales, customer loyalty building, and competitive advantages.
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